A Portrait of Early Adopters: Why People First Went Online --and Why They Stayed
2/21/2008 | 
Memo | Amy Tracy Wells
Our canvassing of longtime internet users shows that the things that first brought them online are still going strong on the internet today. Then, it was bulletin boards; now, it's social networking sites. Then, it was the adventure of exploring the new cyberworld; now, it's upgrading to broadband and wireless connections to explore even more aggressively. Yet there are changes in their activities and motives. In the early days, most internet users consumed material from websites. These days they are just as likely to produce material. One common refrain is that they think more change lies ahead and they are eager to watch and participate.
Other Demographics Resources
Memo | China's Online Population Explosion
Report | Latinos Online
Memo | Are "Wired Seniors" Sitting Ducks?
Memo | Generations Online
Report | How Women and Men Use the Internet
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