Bits that Click: Successfully Connecting in Information-Rich Society
5/1/2007 | 
Presentation | John Horrigan
Presented to Mutual Fund Education Alliance
This presentation addresses the following question: What does user behavior tell us about the right way for information providers to reach people? It does so by examining four propositions about what users value from the internet and online communications. The content posted includes PowerPoint slides and the text of the speech given to the Mutual Fund Education Alliance.
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